OTHER UK

OTHER is a Streetwear clothing brand that was established within the design agency where I was employed during 2017 – 2019. When I joined the agency (Rogue Network), OTHER was already well-established and received significant attention. My expertise shone in crafting and implementing captivating email campaigns, devising effective marketing strategies, and meticulously planning engaging content. Notably, the Black Friday sale campaign I created became the most successful campaign in terms of revenue at that time. A crucial aspect of my role was designing all creative materials to ensure they aligned with the brand’s identity and effectively resonated with the intended target audiences. I also excelled in producing captivating content such as GIFs and videos for various social media platforms, resulting in increased engagement rates and boosted sales. Additionally, photo editing played a significant part in my responsibilities, as I was responsible for retouching all the photography for the e-commerce website